Download It's Your Money: The E*TRADE Step-by-Step Guide to Online Investing, by Christos M. Cotsakos
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It's Your Money: The E*TRADE Step-by-Step Guide to Online Investing, by Christos M. Cotsakos
Download It's Your Money: The E*TRADE Step-by-Step Guide to Online Investing, by Christos M. Cotsakos
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Amazon.com Review
If you're curious about investing but have been too afraid to try, or if you've wondered about the hype surrounding online trading but were unsure how to plug in, It's Your Money is for you. In it, Christos Cotsakos--the man who put online trading on the map--leads you step-by-step into the brave new world of Internet trading. The book begins literally at the beginning, with criteria for buying a computer and selecting an Internet service provider, moves on through investment basics, and finally offers sophisticated strategies for analyzing individual stocks. Ever wondered what the NASDAQ was but didn't want to show your ignorance? Or day trading? Read on. In a clear, conversational style, Cotsakos answers all the key questions, from what growth stocks are, to why bonds are really not boring, to the difference between front-end and rear-end loads (mutual funds, that is). Once you've grasped the basics, you're on your way to opening your own Internet trading account. The beauty of managing and investing money online is that you can be your own "professional fund manager" (which gives you more power over your money--the author's primary goal here). Cotsakos explains how to research investment opportunities using the World Wide Web, and how to analyze and interpret what you've found in order to meet your own goals. He shows how to take advantage of such online perks as portfolio tracking and computer alerts for important changes in particular investments. And he introduces advanced topics for the braveheart investor--IPOs, day trading, and extended-hours trading. The Cotsakos approach is nevertheless a prudent one. The emphasis is on using the computer's analytical tools to create a well-conceived financial plan, rather than on simply learning how to ride the helter-skelter world of day trading, for example. As a primer for investing online, this book is a great resource. Be forewarned, however: Cotsakos does take every opportunity to mention his own financial-services company, E*Trade. There are others out there, so take a leaf out of his own book and do your research--online, of course--before you sign up. --Lesley Reed
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From Publishers Weekly
From buying a computer, learning how to use it and selecting an Internet service provider, to signing up for an online trading account, setting up short- and long-term financial plans, learning about bonds, stocks, futures, options, mutual funds and other investments, this is a whirlwind guide in 128 pages. To cover such vast territory in a breezy, easy-to-read manner, Cotsakos sacrifices explanations and theory. For example, he instructs the reader to take the book to a local computer retailer and show the salesperson his specifications for a computer system. The option chapter lists the terms you need to know to understand options, but does not define them, nor does it deal with how options are priced or traded. It does, however, give detailed instructions on how to fill out E*Trade's option order entry screen. There are some obvious problems with this approach. It teaches how to trade aggressively, without imparting the knowledge necessary to trade intelligently. As computer technology advances and E*Trade redesigns its screens, the book will quickly fall out of date. However, it will still be useful to those who already know most of what's in it, but want an accessible, comprehensive guide to fill in the gaps. 4-city author; 15-city NPR campaign. (June) Copyright 2000 Reed Business Information, Inc.
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Product details
Paperback: 234 pages
Publisher: Harper Business; 1st Edition, 1st Printing edition (June 20, 2000)
Language: English
ISBN-10: 0066620031
ISBN-13: 978-0066620039
Product Dimensions:
6.1 x 0.3 x 9.2 inches
Shipping Weight: 1.3 pounds (View shipping rates and policies)
Average Customer Review:
3.9 out of 5 stars
34 customer reviews
Amazon Best Sellers Rank:
#572,969 in Books (See Top 100 in Books)
We were Paratroopers together with the 2nd Brigade Infantry of the 101st, Airborne Div. We were Screaming Eagles.We were in the states together, and went to the Nam together. We were in the same Company, we went thru the Tetoffensive together. We lost so many people, our friends and fellow soldiers, that they took our unit off of jump status,because we did not have enough qualified sky soldiers. Chris was an excellent field trooper, wounded and decoratedfor bravery.Besides being a hero and a solid citizen, he is very smart. I am very proud to call Christos my friend.
As others have stated the book is little more than a 200 page advertisement for e-trade.I read the book because I know very little about investing in the stock market and I would like to learn.Even as god awful new to the stock market I am, I learned almost nothing from the book. Many of his descriptions of the way things are "Why do companies go public?" were oversimplified to the point of being wrong.I went into the book with a bunch of questions and left will all of the same questions.At best the only thing the book does is convince you to invest money in the stock market through E-trade.If you are going to trade online, the $13 per trade commission E-Trade charges you is much higher than the $7/trade rate offered by Scottrade, or the $10/trade Ameritrade offers but you won't find that in the book.If you want to learn about the stock market, I would recommend instead Jim Cramer's 'Mad Money' or 'Sane Investing in an Insane World'.If you managed to make it here to read this review then it is a fair bet you already know everything 'It's Your Money' has to say. The book is really that worthless.
Thanks for telling me how to configure a 56k connection. Now get yourself to a middle school and learn what the internet is, buddy. Until then, pull this fossil of a book from stores...
This is the first book of online investing I read. It is an older book but it is the Best first book to read before you risk your own money in the market. It is a great step-by-step guide that explains the different kind of trades. You can skip the first few chapters as they're related to setting up your computer and to access the internet.
i love this product , good work guys
I guess some applies but if your new to self guided investments consider how market dynamics have changed dramatically since this book was written .Also E*Trade has a new CEO -Still some good basic knowledge for short money & it makes a good bathroom reader for guests
Didn't know anything about online trading. This book explains it as described "step by step". Also got it at a great price.
For the price, this book is a great start for the starter investor. Although, it's outdated it is great knowledge. I received the package in a few days and the book was in great shape.
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